Strategic partnership includes
integration into the professional sports sector and enables business
development, marketing, sales and endorsement of GTX Corp’s innovative product
line
Minneapolis and Los
Angeles, August 20, 2013 – GTX
Corp (OTCBB:
GTXO), a leader in customizable, patented 2-way GPS solutions, and Brewer Sports International (BSI), a multi-faceted global
sports management firm, have joined together to further expand the reach
of the #NextBigStep in wearable
technology: GPS embedded insoles -
SmartSoles™ (#SmartSoles, #GPSInsole).
As one of the world’s fastest
growing multi-faceted global sports advisory firms with a focus on the business
of sports and wellness, BSI will utilize its extensive network to facilitate
outreach efforts with synergetic companies and partnering organizations as well
as secure product endorsements and enhance awareness and global exposure for
GTX Corp’s innovative product line of wearable GPS technology.
In particular, BSI will help
secure partnerships and establish relationships with alumni athletes and
affiliates, targeting those suffering from Traumatic Brain Injury (TBI) and/or
Alzheimer’s disease, professional sports leagues, associations, agencies and
unions as well as with various public and private corporations and
international organizations focusing on health and wellness.
“There are so many people, not
just athletes that can benefit from this groundbreaking technology,” said Jack
Brewer, Founder and CEO of Brewer Sports International and NFL Alumnus. “As a parent, I want the comfort of being able to track my
young child's location at all times. I believe families all around the world
will benefit from the security and peace of mind that comes from being able to
locate your loved ones."
With over a year in development, GTX Corp had been researching ways to
further miniaturize its GPS module in order to penetrate new markets and expand
current ones. “Compared to our existing module, this next gen is approximately
30% smaller, thinner and lighter, 20% less expensive and has 200% more battery
life. It is equipped with a motion sensor and advanced A-GPS technology for pin
point accuracy,” states GTX Corp CEO Patrick Bertagna. “We are very excited to
have Brewer Sports partner with us along with being an integral part of our go
to market campaign to promote the SmartSoles™ in the sports market and to the
general public.”
BSI has proven experience with athlete endorsements and promotion in the
sports industry and is actively working to increase awareness and gather a
handful of interested athlete spokespeople to support the launch of the SmartSoles™ campaign. GTX Corp and BSI plan to
officially launch the Next Big Step marketing
campaign surrounding Super Bowl XLVIII this February in New York City.
About
GTX Corp (GTXO)
The leader
in enterprise 2 way GPS real-time personal location services (PLS) was founded
in 2002 and is based in Los Angeles, California with distributors in Canada,
Mexico, Australia, Ireland and Nepal and customers in 162 countries. GTX Corp
utilizes the latest in miniaturized, low power consumption technology and
offers a robust enterprise GPS and cellular location platform to track in real
time the whereabouts of people, pets, vehicles and high valued assets.
Answering the “where is” question through a licensing business model and
providing a complete end to end solution of hardware, middleware, apps,
connectivity and professional services. Letting you know where or how someone
or something is at the touch of a button, GTX Corp also owns and operates LOCiMOBILE, Inc which develops applications for
smart phones and tablets and Code
Amber Alertag.
The Company has an aggressive intellectual property strategy and owns an extensive
portfolio of patents, patents pending, registered trademarks, copy rights and
URL's.
About Brewer Sports International (BSI)
Brewer Sports
International (BSI) is a multi-faceted global sports management firm within The
Brewer Group Companies with a focus on sports lending, event management and
consulting for professional athletes, sports agencies, public and private
corporations and various partners including international organizations,
governments and NGOs. Based in Minneapolis, with offices in New York, Miami,
Dallas and Beijing, BSI was founded by Jack Brewer, a five-year National
Football League (NFL) veteran and former team captain on three NFL teams. The
Company also is a founding member of the Coalition for Concussion Treatment
(#C4CT), a movement seeking to raise awareness of new treatments in development
for concussions and nervous-system disorders. BSI takes pride in enabling its
clients to capitalize on the endless opportunities presented through sport. For
more information, visit www.brewersports.com; www.facebook.com/brewersportsinternational; www.twitter.com/brewersports
(@brewersports).
Brewer Sports International Media Contact:
Danielle Berman
Director of Public Relations and Interactive
Marketing
(443) 841-4667
